Why this matters
Most restaurants shout into crowded feeds.
The people who already like your food rarely get a clear nudge when:
- A special drops
- They are close enough to stop in
Customer alerts on TTMenus are different.
Diners opt in on their phone for:
- Specials
- Nearby reminders
- Order updates
You reach people who already raised their hand.
What “found” looks like for alerts
Being loud on Instagram is not the same as being useful on a diner’s lock screen.
A strong alert path means:
- Guests can turn alerts on from your menu in one tap
- You send a clear reason to act today
- The alert opens a live menu item or promotions link
- You can see whether alerts turn into opens and contact actions
Example: Alerts in Insights
Insights
TTMenus Insights
Last 30 days
Overview · Alerts
- Alert subscribers214+22% vs previous
- Alerts sent18
- Alert opens96+14% vs previous
- Menu views from alerts71
Where alerts sent diners
| Source | Visits |
|---|---|
| Specials alert | 41 |
| Nearby alert | 18 |
| Order update | 12 |
Recommendation
Your subscribers are openingAlert opens are turning into menu views. Keep specials short, link to the live dish, and avoid stacking multiple alerts on the same day.
Data to decisions
| What you notice | What to do |
|---|---|
| Few subscribers | Prompt for alerts after a menu view or when a special is featured |
| Alerts sent, few opens | Shorten the copy and send closer to meal times |
| Opens, few menu views | Fix the destination link so it opens the live TTMenus item |
The takeaway
Stop hoping the right people scroll past your post.
- Grow Alert subscribers
- Send fewer, clearer messages
- Measure whether alerts become Menu views
