Why this matters
A lunch special posted at 1 PM is a diary entry, not an offer. Peak hours tell you when guests are already choosing.
Timing habit
- Read Peak hours weekly
- Publish before the peak
- Announce soon after publish
- Avoid stacking three promos in the same hour
Example

Insights
TTMenus Insights
Last 30 days
Promotions · Timing
- Peak hour11 AM
- Best publish window9:30 to 10:00
- Late promo clicksLower
- On-time promo clicksHigher
Recommendation
Lead the rushGet the offer live before 11 AM browsers arrive so promotion clicks have time to become orders.
Data to decisions
| What you notice | What to do |
|---|---|
| Strong evening peak | Move dinner promos earlier in the afternoon |
| Morning peak ignored | Stop publishing at noon |
| Alert opens low | Shift send time toward the peak |
The takeaway
Promotions inherit the Peak hours clock. Publish early enough to matter.





