Digital Menu Setup
Topic 05
Allergens and dietary notes that protect guests
Label for safety
Plain notes for common allergens and dietary needs reduce risk and awkward counter conversations.
In 30 seconds
- Add allergen notes on items with nuts, shellfish, dairy, or gluten where relevant.
- Mark vegetarian or vegan dishes guests already ask for.
- Tell staff the live menu is the reference, not memory alone.
Why this matters
A quick visual for busy owners.Replace with a real Menu item editor with photo and price screenshot when ready.Guests with dietary needs decide before they message you. If the menu is silent, many will choose another restaurant.
Practical labeling
- Call out major allergens in plain language
- Separate “contains” from “may contain” if that is your kitchen reality
- Do not overclaim certifications you do not have
- Keep notes short enough to read on mobile
Example
7 days
30 days
90 days
Menu · Dietary tagged items
- Items with notes16
- Vegetarian marked9
- Shellfish warnings7
- Diet-related WhatsApp QsFewer after labels
Recommendation
Label the riskiest dishes firstStart with shellfish, nuts, and dairy-heavy items guests ask about every week.
Data to decisions
| What you notice | What to do |
|---|
| Same allergen question daily | Add the note on that item |
| Vegan guests bounce | Mark true vegan options clearly |
| Staff answers differ | Align on the live menu text |
The takeaway
Dietary notes are hospitality and risk control. Put them where guests look first.
